Cynthia Elliott
Co-Founder / CEO
Cynthia Elliott
Co-Founder / CEO
Cynthia Elliott serves as the CEO of Sliquid, leveraging over 20 years of experience in the consumer products industry to lead the company's strategic vision. Prior to co-founding Sliquid, she held senior roles in product development and marketing, gaining extensive expertise in consumer health and personal care sectors. Balancing her professional leadership with her personal commitment to empowering women, Cynthia is passionate about fostering innovation and integrity within the industry.
Cynthia is a passionate and driven leader who brings energy and heart to everything she does, both in and outside the workplace. A proud Philadelphian and devoted Eagles fan, she channels her enthusiasm into meaningful causes, including animal rescue with a special focus on German shepherds. As a proud mother and dog mom to two teenagers and two beloved dogs, she expertly balances family, fitness, and business. An avid runner and outdoor sports enthusiast, she prioritizes staying active and embracing a healthy lifestyle. Cynthia is also a proud member of Mombies, a dedicated group raising critical funds for metastatic breast cancer research.
Whether she's leading her team at work or focusing on her passion for charitable causes, she approaches every challenge with purpose and heart. In her rare moments of downtime, between leading the company, motherhood, and staying mentally and physically fit, Cynthia enjoys spending time with friends, discovering new restaurants, and finding simple ways to unwind and recharge.
Cynthia is a passionate and driven leader who brings energy and heart to everything she does, both in and outside the workplace. A proud Philadelphian and devoted Eagles fan, she channels her enthusiasm into meaningful causes, including animal rescue with a special focus on German shepherds. As a proud mother and dog mom to two teenagers and two beloved dogs, she expertly balances family, fitness, and business. An avid runner and outdoor sports enthusiast, she prioritizes staying active and embracing a healthy lifestyle. Cynthia is also a proud member of Mombies, a dedicated group raising critical funds for metastatic breast cancer research.
Whether she's leading her team at work or focusing on her passion for charitable causes, she approaches every challenge with purpose and heart. In her rare moments of downtime, between leading the company, motherhood, and staying mentally and physically fit, Cynthia enjoys spending time with friends, discovering new restaurants, and finding simple ways to unwind and recharge.
- Phone:+1 (214) 821-4400
Colin Roy
Senior Vice President
Colin Roy
Senior Vice President
Colin Roy, the inaugural employee of Sliquid, has been with the company since 2004 and currently serves as Senior Vice President, overseeing a broad range of operational functions. His responsibilities include manufacturing forecasting, inventory management, supply chain logistics, and IT infrastructure, ensuring the seamless execution of daily operations. Colin plays a key role in coordinating production schedules, optimizing supply chain efficiency, and maintaining business standards to meet market demands.
Outside of his role as Senior Vice President at Sliquid, Colin dedicates himself to developing unique, high-quality hot sauces that stand out in the market. Colin is the founder of a successful hot sauce business, Poor Vida, which he started out of his passion for spicy foods and culinary creativity. His entrepreneurial spirit and commitment to explore interesting flavor profiles, drive him to continuously innovate and share his love for spicy, flavorful foods with others. Through his business, Colin combines his expertise with his personal passion, creating products that bring excitement and flavor to every table.
Outside of his role as Senior Vice President at Sliquid, Colin dedicates himself to developing unique, high-quality hot sauces that stand out in the market. Colin is the founder of a successful hot sauce business, Poor Vida, which he started out of his passion for spicy foods and culinary creativity. His entrepreneurial spirit and commitment to explore interesting flavor profiles, drive him to continuously innovate and share his love for spicy, flavorful foods with others. Through his business, Colin combines his expertise with his personal passion, creating products that bring excitement and flavor to every table.
Michelle Marcus
Vice President of Sales
Michelle Marcus
Vice President of Sales
As Vice President of Sales, Michelle is responsible for driving revenue growth and expanding the global footprint of Sliquid's consumer OTC portfolio, specializing in intimacy health and wellness. With a proven track record of success in building and leading high-performing sales teams, Michelle brings a deep understanding of the consumer healthcare landscape and a passion for delivering innovative solutions that improve people's lives.
Starting her career in broadcast TV and public relations, Michelle developed expertise in managing complex sales organizations, navigating distribution channels, and fostering strategic partnerships with Fortune 500 companies, advertising agencies, and PR firms. She consistently delivers results-driven strategies that drive growth and expand market share.
With a background in Marketing and Communications, Michelle combines business acumen, industry expertise, and leadership skills in her role. Under the founding partners’ leadership, Michelle has achieved global distribution expansion into key markets, accelerated e-commerce growth, and developed partnerships with the medical community. Her focus on innovation, education, and excellence has established a high-performing sales strategy positioned for continued success.
A natural healer passionate about medicine and animals, Michelle is devoted to her dog daughters, CJ and Elee. Her beloved first dog, Daphne, served as Sliquid's mascot and traveling assistant for 16+ years, creating countless business opportunities through her charm. Michelle also treasures her role as "Auntie" to nephews and nieces from Connecticut to California.
Starting her career in broadcast TV and public relations, Michelle developed expertise in managing complex sales organizations, navigating distribution channels, and fostering strategic partnerships with Fortune 500 companies, advertising agencies, and PR firms. She consistently delivers results-driven strategies that drive growth and expand market share.
With a background in Marketing and Communications, Michelle combines business acumen, industry expertise, and leadership skills in her role. Under the founding partners’ leadership, Michelle has achieved global distribution expansion into key markets, accelerated e-commerce growth, and developed partnerships with the medical community. Her focus on innovation, education, and excellence has established a high-performing sales strategy positioned for continued success.
A natural healer passionate about medicine and animals, Michelle is devoted to her dog daughters, CJ and Elee. Her beloved first dog, Daphne, served as Sliquid's mascot and traveling assistant for 16+ years, creating countless business opportunities through her charm. Michelle also treasures her role as "Auntie" to nephews and nieces from Connecticut to California.
Erik Vasquez
Vice President of Marketing
Erik Vasquez
Vice President of Marketing
Erik Vasquez is the Vice President of Marketing at Siliquid, where he directs the development and execution of the company's comprehensive marketing strategy. He is responsible for defining the brand's voice, visual identity, and ethos, ensuring consistent application across all platforms.
A passionate storyteller, Erik brings a decade of executive leadership experience spanning marketing, communications, operations, fundraising, and brand development. His expertise includes media relations, strategic partnerships, advertising, event management, digital and traditional marketing, and strategic business growth planning.
Recognized for his award-winning track record in planning and executing comprehensive campaigns, Erik consistently drives sales and business growth. He leads the creative team in managing brand positioning, digital marketing, social media, and sales strategies to effectively increase market share, visibility, and engagement.
In 2015, Erik co-founded Impulse Group Dallas, a chapter of the international nonprofit organization, Impulse Group, dedicated to promoting HIV awareness, sexual health, and community support among gay men. With over 400 events annually across 26 cities worldwide, Impulse aims to create a welcoming space for engagement and connection. During his tenure with the organization, he has served in multiple executive roles, including Vice President, Event Director, and currently as Vice Chairman of Events, making him the longest-serving board member of the Dallas chapter.
In his free time, Erik shares his life with his partner, James, and blonde shepherd-husky mix, Piper.
A passionate storyteller, Erik brings a decade of executive leadership experience spanning marketing, communications, operations, fundraising, and brand development. His expertise includes media relations, strategic partnerships, advertising, event management, digital and traditional marketing, and strategic business growth planning.
Recognized for his award-winning track record in planning and executing comprehensive campaigns, Erik consistently drives sales and business growth. He leads the creative team in managing brand positioning, digital marketing, social media, and sales strategies to effectively increase market share, visibility, and engagement.
In 2015, Erik co-founded Impulse Group Dallas, a chapter of the international nonprofit organization, Impulse Group, dedicated to promoting HIV awareness, sexual health, and community support among gay men. With over 400 events annually across 26 cities worldwide, Impulse aims to create a welcoming space for engagement and connection. During his tenure with the organization, he has served in multiple executive roles, including Vice President, Event Director, and currently as Vice Chairman of Events, making him the longest-serving board member of the Dallas chapter.
In his free time, Erik shares his life with his partner, James, and blonde shepherd-husky mix, Piper.
Israel Rivera
Art Director
Israel Rivera
Art Director
Israel serves as the Art Director for Sliquid, where he is responsible for developing and executing visual concepts that align with the company's branding strategy. He creates a wide range of visual content for the website, social media platforms, advertising campaigns, product label design, and promotional materials, ensuring consistency and aesthetic appeal. In his role, Israel collaborates with cross-functional teams to conceptualize and design engaging visuals that play a key role in establishing and maintaining Sliquid’s instantly recognizable brand presence.
Israel's extensive background as a graphic artist for the Federación de Béisbol Aficionado de Puerto Rico and Liga de Béisbol Profesional Roberto Clemente has profoundly shaped his creative expertise and leadership. Over nine years working with the Criollos de Caguas, a prominent team within the Liga, he honed his skills in dynamic design, branding, and visual storytelling, capturing the passion and energy of Puerto Rican baseball. Additionally, his role as a designer for the government of Puerto Rico further expanded his versatility and ability to create impactful visuals within diverse contexts. His dedication to crafting meaningful and memorable designs laid a strong foundation for his rise as Art Director at Sliquid, where he continues to blend creativity with strategic branding to elevate the company's visual identity.
In his free time, Israel is an avid wrestling fan and shares his life with his beautiful wife and 3 adoring children.
Israel's extensive background as a graphic artist for the Federación de Béisbol Aficionado de Puerto Rico and Liga de Béisbol Profesional Roberto Clemente has profoundly shaped his creative expertise and leadership. Over nine years working with the Criollos de Caguas, a prominent team within the Liga, he honed his skills in dynamic design, branding, and visual storytelling, capturing the passion and energy of Puerto Rican baseball. Additionally, his role as a designer for the government of Puerto Rico further expanded his versatility and ability to create impactful visuals within diverse contexts. His dedication to crafting meaningful and memorable designs laid a strong foundation for his rise as Art Director at Sliquid, where he continues to blend creativity with strategic branding to elevate the company's visual identity.
In his free time, Israel is an avid wrestling fan and shares his life with his beautiful wife and 3 adoring children.
Xavier Johnson
Warehouse Manager
Xavier Johnson
Warehouse Manager
Xavier serves as the Warehouse Manager at Sliquid, overseeing daily operations within the company's storage and distribution facility. He is responsible for inventory control, order fulfillment, shipping and receiving logistics, and maintaining safety and compliance standards. His leadership helps keep the warehouse running smoothly to ensure everything in the supply chain works efficiently.
Xavier, affectionately known as Za in the office, is a dedicated team member who values family above all. Outside of work, he is passionate about coaching youth football, with two of his children actively participating on the team. He values the opportunity to mentor young athletes and foster a positive, team-oriented environment while strengthening his connection with his family. Known for being exceptionally handy around the house, Za loves tackling home improvement projects. His hands-on approach and strong family values make him a reliable and resourceful presence both at work and at home.
Xavier, affectionately known as Za in the office, is a dedicated team member who values family above all. Outside of work, he is passionate about coaching youth football, with two of his children actively participating on the team. He values the opportunity to mentor young athletes and foster a positive, team-oriented environment while strengthening his connection with his family. Known for being exceptionally handy around the house, Za loves tackling home improvement projects. His hands-on approach and strong family values make him a reliable and resourceful presence both at work and at home.
Bria Gladney
Social Media/Customer Manager
Bria Gladney
Social Media/Customer Manager
Bria Gladney serves as both Social Media Manager and Customer Care Manager at Sliquid, combining creativity with a genuine commitment to customer satisfaction. She develops engaging, scroll-stopping content across various social platforms while also overseeing customer support, ensuring each interaction is handled with efficiency and professionalism. Her dual focus helps keep the brand approachable, responsive, and aligned with the company’s values.
Bria is a talented artist and Instagram comedian with a passion for creating, whether it's paintings, cartoons, or chaos. At the office, she’s known as the resident jokester and has been voted most likely to start a cult. Outside of work, she dedicates herself full-time to her art, transforming everyday emotions into humorous and heartfelt visuals that resonate online. When she's not illustrating her feelings or sharing a joke, Bria enjoys spending time with her dog Cookie and exploring new ways to channel her creativity into art.
Bria is a talented artist and Instagram comedian with a passion for creating, whether it's paintings, cartoons, or chaos. At the office, she’s known as the resident jokester and has been voted most likely to start a cult. Outside of work, she dedicates herself full-time to her art, transforming everyday emotions into humorous and heartfelt visuals that resonate online. When she's not illustrating her feelings or sharing a joke, Bria enjoys spending time with her dog Cookie and exploring new ways to channel her creativity into art.
Nikki Jones
Head of Finance
Nikki Jones
Head of Finance
Nikki Jones serves as the Head of Finance at Sliquid, bringing over 10 years of experience in accounting and office management. She is responsible for maintaining accurate financial records, processing invoices, reconciling accounts, and supporting the overall financial operations of the company. Nikki’s practical, solutions-oriented approach helps keep the company's financial processes running smoothly.
Nikki is a creative and dedicated team member with a passion for music, enjoying both old school and classical genres in her free time. She values spending quality time with family, which includes her two adorable children, and is an avid cook, always exploring new recipes and flavors. Additionally, Nikki is a fan of the Marvel universe, which inspires her imagination and enthusiasm. Guided by the motto, "If it doesn't make dollars, it doesn't make sense," she approaches her work with a practical mindset and a driven attitude.
Nikki is a creative and dedicated team member with a passion for music, enjoying both old school and classical genres in her free time. She values spending quality time with family, which includes her two adorable children, and is an avid cook, always exploring new recipes and flavors. Additionally, Nikki is a fan of the Marvel universe, which inspires her imagination and enthusiasm. Guided by the motto, "If it doesn't make dollars, it doesn't make sense," she approaches her work with a practical mindset and a driven attitude.
- Phone:+1 (214)821-4400 Ext.210
Christwide Oscar
Full Stack Technical Lead
Christwide Oscar
Full Stack Technical Lead
Christwide, known as Christ, is the Full Stack Technical Lead at Sliquid, bringing a diverse background in technology from roles ranging from tech support to lead software engineer. In his role, he oversees the development and maintenance of Sliquid’s website, ensuring a seamless user experience and robust digital security to protect the company and its customers. With a passion for creating accessible resources, he focuses on building user-friendly solutions that simplify everyday experiences.
Christ is passionate about aviation, with a particular love for flying the Cessna 182 and Piper Archer. His interest in flight began as a lifelong dream, leading him to explore new destinations accessible only by plane—places he might never have discovered by car. Beyond flying, Christ is also dedicated to the flight enthusiast community, developing applications for platforms like VATSIM, including VATSIM Radar and working on backend integrations for Navigraph and flight details. Committed to giving back, he collaborates with numerous non-profits such as Bridges Safehouse and DCCDS, helping communities access vital resources and support.
Christ is passionate about aviation, with a particular love for flying the Cessna 182 and Piper Archer. His interest in flight began as a lifelong dream, leading him to explore new destinations accessible only by plane—places he might never have discovered by car. Beyond flying, Christ is also dedicated to the flight enthusiast community, developing applications for platforms like VATSIM, including VATSIM Radar and working on backend integrations for Navigraph and flight details. Committed to giving back, he collaborates with numerous non-profits such as Bridges Safehouse and DCCDS, helping communities access vital resources and support.
Denzil Chamblis
E-commerce Coordinator
Denzil Chamblis
E-commerce Coordinator
Denzil Chamblis serves as the E-commerce Coordinator at Sliquid, overseeing the online order fulfillment process from purchase to delivery. He manages the Sliquid Shop online store inventory levels, facilitates shipments, and ensures that all customer orders are processed accurately and efficiently. Denzil maintains a high standard of customer satisfaction, keeping the e-commerce operations running smoothly, ensuring customers receive their orders promptly and reliably.
Denzil recently welcomed a beautiful new baby into his family, bringing immense joy and excitement to his life. Living out in the country on four acres of land, he finds it a bit surprising since he's originally a city boy, but he's grown to appreciate the peaceful and serene surroundings. Outside of work, Denzil is passionate about making rap music, producing a diverse range of genres including house, hip hop, and drum and bass. He finds that music is a great way to express himself creatively. Denzil also enjoys comfort food, spaghetti being his favorite, because it is a simple and satisfying meal after a busy day.
Denzil recently welcomed a beautiful new baby into his family, bringing immense joy and excitement to his life. Living out in the country on four acres of land, he finds it a bit surprising since he's originally a city boy, but he's grown to appreciate the peaceful and serene surroundings. Outside of work, Denzil is passionate about making rap music, producing a diverse range of genres including house, hip hop, and drum and bass. He finds that music is a great way to express himself creatively. Denzil also enjoys comfort food, spaghetti being his favorite, because it is a simple and satisfying meal after a busy day.
Jailin Johnson
Shipping & Receiving Associate
Jailin Johnson
Shipping & Receiving Associate
Jailin Johnson is a shipping and receiving associate, responsible for the efficient handling of incoming and outgoing shipments. He carefully prepares Sliquid's freight for pick-up, assists in coordinating with carriers to ensure timely pickups and deliveries, while also inspecting shipments for damage or discrepancies. His attention to detail and reliability help ensure that products are shipped out correctly and received in good condition, supporting smooth warehouse operations.
Jailin enjoys staying active and regularly hits the gym to work out and maintain his fitness. Outside of work, he is a talented barber, combining his creativity and skill to help others look and feel their best. He has a deep love for neo-soul music, which he finds inspiring, and he also enjoys unwinding with comedy movies, always on the lookout for a good laugh. Jailin’s vibrant personality and diverse interests make him a valued member of the team.
Jailin enjoys staying active and regularly hits the gym to work out and maintain his fitness. Outside of work, he is a talented barber, combining his creativity and skill to help others look and feel their best. He has a deep love for neo-soul music, which he finds inspiring, and he also enjoys unwinding with comedy movies, always on the lookout for a good laugh. Jailin’s vibrant personality and diverse interests make him a valued member of the team.
