DALLAS — Natural intimates manufacturer Sliquid has announced that three company execs received 2019 XBIZ Exec Awards nominations.

The XBIZ Exec Awards spotlight outstanding business leaders who play key roles in the success of progressive brands. Sliquid’s three nominations include Michelle Marcus for “Community Figure of the Year,” Colin Roy for the “Senior Leadership Award” and Dean Elliott for “Businessman of the Year.”

“Being nominated with the other successful, like-minded businessman in this XBIZ category is an honor,” said Dean Elliott, Sliquid’s founder and CEO. Recognition in the “Businessman of the Year” category is important to me because Sliquid is a representation of the American dream. I started my company for women who needed a better option in personal lubricant. In that process, Sliquid has spurred the careers of my hard-working and talented staff, and together we have built a strong following of loyal customers from every background that depend on our products to enhance their daily lives.”.

“XBIZ and my fellow industry peers, you have once again floored me with an Executive Awards Nomination in a category that is near and dear to my heart, ‘Community Figure of the Year,’” said Michelle Marcus, Sliquid’s VP of sales and merchandising. “I am both honored and incredibly grateful to be recognized in a pool of so many dedicated and superior individuals that wake up each day, many times before the sun has come up, placing ourselves out in the field to educate and embrace the passion essential for success.

“Working amongst those in an industry so close-knit and supportive continues to refine the ingredients necessary in a recipe for the true “road warrior” in us all! Thank you so many times over for this super special nomination!”

“Leadership has never come second nature to me, but managing the operations at Sliquid over the past five years has certainly developed me into the Senior leadership role I now hold. I want to thank XBIZ for this nomination, as well as Dean for his continued trust in my ability to make decisions that I feel are best for the brand and the company as a whole.” Colin Roy, Sliquid Senior Vice President.

Sliquid boasts a product line of over 100 SKUs across varying collections, all formulated vegan safe and pH body-friendly. Sliquid is formulated entirely sugar and sugar derivative free (glycerin) and with sparse amounts of only the safest ingredients, making it one of the cleanest, most natural lubricants on the market.

XBIZ Exec Awards nominees were selected based on several factors including leadership, business acumen, community influence and overall career success as submitted by industry members via the adult industry social network XBIZ.net.

The XBIZ Exec Awards will be held at the Andaz Hotel on West Hollywood’s famed Sunset Strip, presented during an exclusive awards ceremony at XBIZ 2019 in January.

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